About us.

Partnerships lie at the heart of everything we do. Nothing can be achieved in isolation. Our core mission is to help create great products and services that in some small way contribute to positive social and environmental change.

Get the benefit of deep delivery
expertise, in an agency model.

Engrafo was founded by Tamara Lyster, a business analyst and project manager with over twenty years experience in delivering customer led digital solutions.

My vision is a future where businesses can achieve maximum growth with a minimal footprint.

I founded Engrafo in 2022 with the aim of supporting entrepreneurs and business owners with their product and service strategy, vision and execution - while creating a positive impact on their own customers and communities.

As a small business owner myself - I bring a real world understanding of the challenges and opportunities faced by small business owners. I combine this insight with my deep knowledge of developing world class products and services, honed by years of experience in product management and business analysis roles for leading brands both in Australia and internationally.

Our values.

01
Impact driven

In everything we do, we aim to have a positive impact on either people or the planet. Preferably both.

02
Listen first

Our most important role is to ask questions and listen. We get to know your business - through your eyes. Then we work together, with open collaboration to build new ideas.

03
Act with integrity

We tell it like it is. We’re honest, transparent and frank. We hold ourselves accountable to our clients and work hard to earn and retain their trust.

04
Never stop learning

We're confident in our ability - but that doesn't mean we stop learning. We make time to seek out new thinking and better ways of doing things.

Focus on sustainability.

Good business practice and sustainability
go hand in hand.

Sustainability has become a standard business principle and practice. It’s not just a nice or good thing to do. Customers are becoming increasingly aware of the social and environmental impacts of every product they purchase and every service they engage. Working with sustainability principles can boost your brand, your ability to attract employees, customers, and investors - while also reducing your operating costs and increasing your profitability.

We support businesses with their sustainability goals in two ways:
1: We actively seek out opportunities to work on sustainability focused initiatives, and support the development of products and services that will have a positive impact on people or the planet (preferably both). The rigor of best-practice business analysis can help these initiatives come to life even faster.
2: We are investing in our own professional education in ESG (environment, social, governance) with the goal of offering strategic advice about embedding sustainability principles into product and service development.

Get in touch

Talk to Tamara about your product, service or project.